Le concept the pick-up Volkswagen Atlas Tanoak the 2018
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After multiple attempts to conquer the American market, Volkswagen now seems to be betting on relaunching the Scout name. It will not share its technical base and its components with the other models of the German group.
After multiple attempts to conquer the American market, Volkswagen now seems to be betting on relaunching the Scout name. It will break with the tradition of standardization of the German group.
Small, aerodynamic, light and efficient, the electric car of the future? Not for everyone, and especially not in the United States. To breathe new life into its American adventure, Volkswagen announced last spring its intention to relaunch the Scout brand. The Scout, a rival of the Jeep CJ or the Ford Bronco marketed during the 60s and 70s by International Harvester. The name Scout fell into the hands of Volkswagen when Navistar International was bought out by Traton, the heavyweight division of the German group.
An announcement followed by a mixed reception. Not only by the Volkswagen network which fears being left out of these growth prospects, but also by Scout fans. Seeing the great specialist in the standardization of parts, engines and platforms relaunching a defunct brand can leave more than one perplexed. But it looks like Scout’s revival is taking place outside of the norm. In addition to the choice of an American boss familiar with the image and history of Scout, Scott Keogh, the teams in charge of the project have indeed entered into direct contact with fan groups. After-sales equipment specialists are also involved, since one of the objectives is to make Scout models easily customizable.
A platform… Ford?
A first major point that should meet their expectations will be that of the platform. No MEB, PPE, SSP or other known acronym. Scouts, SUVs or pick-ups will be based on a new dedicated platform. Because as modular as they are, the other bases of the group were never designed to give rise to models with great off-road capabilities. It’s that a Scout must be able to face the Rubicon Trail or Hell’s Revenge without flinching.
This new platform mentioned for future Scout models could actually come from Ford. A question of cost sharing, but also of know-how. Pick-ups, 4×4, Ford masters the subject with its Ranger, F-150, F-Series Super Duty, Bronco…
Volkswagen, which had not dared to finalize its pick-up project based on the Atlas, has already taken note of this fact. The new VW Amarok is thus a disguised Ford Ranger… We also know that Ford will not be satisfied with an F-150 Lightning and that it already has an electric Ranger and Bronco under construction… Models that could very well serve as the basis for future Scout models.