Trying Rivian: electric pick-ups in Africa to help conservation?
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Rivian sent several of its electric vehicles to Africa for an environmental mission. The builder has partnered with a local foundation.
Although Rivian only ships its R1T and R1S in the United States, some examples have traveled the world. The brand’s electric pick-ups are indeed in Africa for an environmental mission.
The builder has partnered with a local foundation, the Maasai Wilderness Conservation Trust. It is in Kenya that the latter operates, and he explained the objective of this association.
“The Maasai Wilderness Conservation Trust (MWCT) has announced a pilot project with Rivian”can we read in a press release. “This partnership allows MWCT and the Maasai community to benefit from R1T and the support of Rivian. The objective is to facilitate the management of protected landscapes and community lands of MWCT in south-eastern Kenya. »
The electric car firm will soon send R1S electric SUVs to reinforce the R1Ts. Anisa Costa, Rivian’s Director of Sustainability, outlines Rivian’s commitment in Kenya.
“Rivian believes that individuals, organizations and entire industries must come together to help preserve our natural world for future generations”Costa said. “Few places in the world embody what is at stake so deeply and beautifully.”
“For Rivian, this partnership with the Maasai people is about expanding our collective impact. We want to take extraordinary measures, even before selling a single vehicle outside the United States. »
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