Lamborghini is making good progress in the development of its electric models. The brand’s engineers are seeking to develop the best weight/power ratio on the market. For its electric cars, the Italian tries to find the perfect compromise between power, top speed and autonomy.
What is Lamborghini planning with its electric?
Last summer, Lamborghini unveiled its very first 100% electric model. This is the Lanzador. A model with an aggressive look like the brand has the secret. The Italian company is progressing quite well with the development of this vehicle. In a few years, Lamborghini even plans to completely abandon thermal vehicles.
If electric is at the heart of the brand’s strategy, Lamborghini CEO Stephan Winkelmann nevertheless affirms: that no electric model that leaves Lamborghini factories will rely exclusively on high power and performance figures to differentiate itself “. No, the emphasis will also be placed on the driving experience and the emotional aspect, but also autonomy and efficiency.
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He recently said that Lamborghini engineers were testing “ many electric cars » as part of the development process of this new vehicle. According to him, an initial observation showed that the driving experience “ was not necessarily omnipresent “. The brand is really looking to work on this aspect and thinks that this is where the difference can be made with certain competitors.
The driving experience as a central element
Winkelmann specifies that, even if an electric Lamborghini “ will be inherently more powerful and accelerate faster than any other model “, the priority for the company is to ensure that it can offer ” a truly unique driving experience “. The numbers are important. The Lamborghini Lanzador should at least offer 1341 hp. It is one of the pillars for measuring performance, but “ that’s not all » for the brand boss.
He ensures that every customer who drives a Lamborghini recognizes that there is this emotional aspect. A differentiation that must not be lost with electric cars. Stephan Winkelmann suggested that the Italian brand’s electric models will have a weight/power ratio ” amazing “. But he recognized that “ the weight of electric cars will be much higher than today ».
The boss of Lamborghini asked his engineers to find the best combination between “ acceleration, top speed and range “. A balance that is almost a mission impossible! Winkelmann promises that although testing has not yet begun, “ we have a good idea of what the Lanzador will look like ».
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